Author: Sharon Burton
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Knowledge base templates: writing for intermediate customers
The Intermediate audience is where the bulk of your users live–the competent part of the audience journey. The audience journey…
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It’s all a process problem
Most problems in product development are process issues. Process problems can cripple your product development team and all downstream teams.…
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Knowledge bases templates: writing for beginning customers
Developing product-use information for Naïve and Beginning audiences has unique challenges. This article explains what these audiences need and includes…
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Defining the knowledge base content for your audience
Audience drives every detail you include in any communication. What does the audience know before they get to you? What…
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Good procedures: Long processes
This article covers how to write long and complex multistep procedures. These procedures are valid sometimes, especially if you’re having…
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Good procedures: reducing complexity
Let’s look at how to structure tasks. We’ve all looked at a set of procedures in our life that had…
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Writing procedures: next steps
Providing good procedures is tied to income-generating activities. Poor procedures can result in an increase in support costs because customers…
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The power of short: Writing for SEO and reader comprehension
At Anthrobytes Media, we believe in short content for clarity. Use short sentences (under 25 words) and paragraphs (3-5 sentences).…
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Mastering Procedure Writing: Key Concepts and Guidelines
Procedures are core to most business writing. Telling people how to book time off or how to set up the…
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Personalization in a product led growth strategy
If you’re using a product-led growth framework, you know onboarding customers and reducing the time to value is critical. You…